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22 Jun 2019
In the digital marketing age, SEO strategy is basically the backbone of your business success. Without having a high ranking in search engine results means your website loss its visibility and thereby deprives your business of having enough traffic which is essential to thriving in this intensely competitive online marketplace. Remarkably, when it comes to SEO strategy, its concept is always changing keeping pace with the upgrading search engine algorithms and evolving technological means.

If an SEO company cannot incorporate these changes or fail to notice newest techniques and strategies, due to their negligence or ignorance you just cannot find any positive result and naturally suffer due to poor online exposure. Check some common SEO mistakes that are likely to be the cause of your poor performance whereas it makes sense to go for expert SEO in Fort Worth ( brazosvalleymarketing.com/fort-worth-seo ).

Ignoring technical SEO

Give that, the requirements of big search engines like Google are constantly changing; your SEO should be always aimed at optimizing users experience as they visit your website. Technical SEO has been a major part of SEO practices involving everything relating to the innovation of your website. As for example, website speed is one of the determinants of website performance because Google prioritizes website page speed as a key ranking factor. More than 45% of users abandon sites that have slow loading speed or not navigation friendly. This can happen only if your SEO is overlooking the vitality of technical SEO and it’s the time that you should look for an SEO in Fort that typically undergoes a technical SEO audit and modifies the technical factors while enabling you to get higher visibility.

Not focused on mobile-friendliness

With the launching of ‘Mobilegeddon’ in 2015, Google has made it clear to advertisers that if websites that are not designed mobile friendly with mobile version SEO strategies for users best experience, then automatically their rank will be degraded. While Google is driving nearly 96% of mobile traffic, how could you get enough traffic if your webpage is not made mobile friendly by your existing SEO services? Again, for becoming mobile friendly, a learned SEO in Fort Worth performs lots of activities including responsive web designing to speeding up the website load up time and more and helps you get a higher ranking in a slow but secure way.

Overlooking local SEO

Neglecting local SEO is a potential cause of your poor performance in Google’s SERP. Why? Simply because, these days Google and other prominent search engines pay more attention to local searches and based on user IP address, Google delivers results relevant to a specific locality. Whether you are a professional like doctor, lawyer, plumbers, or involved in other business, having a presence in local SEO has become imperative. Simply put, if a customer searches certain product or services online like, ‘top pediatric dentist in Houston’ and if your present SEO company has not worked on effective local SEO, then how could the customer find your website on local search results! So, if your SEO is not doing anything to promote your business through Local SEO, it’s an alert sign that you should changeover to SEO in Fort Worth ( https://www.brazosvalleymarketing.com/ ).


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